September Quirk Perk: The Kickstarter Handbook
The Kickstarter Handbook by Don Steinberg only $1.99
So you want to produce a short film. Or design a new line of jewelry. Or manufacture a revolutionary solar-powered garden sprinkler.
There's just one catch: You need $100,000 to finance your dreams, and your checking account has barely enough to cover next month's rent.
Enter Kickstarter – a phenomenal "crowdfunding" website launched in 2009 that brings venture capital to the masses. On Kickstarter, it's not uncommon for folks to raise $50,000, $100,000, $250,000, or even (the all-time record to date) $942,578!
Want a piece of the action? In The Kickstarter Handbook, business writer Don Steinberg interviews dozens of people who have — no kidding — raised at least $100,000 on Kickstarter. You'll learn all the strategies of an effective Kickstarter campaign. You'll learn the perils and pitfalls that have dashed many a dream. And you'll learn what to do in the event of a best-case scenario – when your product goes viral and suddenly the cash starts flowing in. On Kickstarter, it happens to a few lucky visionaries every week. Here's how to be one of them.
Don Steinberg has written for New Yorker, GQ, Harper’s, the Wall Street Journal and a host of other national publications. He has also worked as senior editor for Inc. magazine and a staff writer for the business section of the Philadelphia Inquirer. He lives in the Philadelphia area.
Christina is the voice behind Quirk’s social media channels and editor-in-chief of the blog. She graduated from Rowan University with her M.A. in Writing and joined Quirk in 2016. She loves weekend cooking projects, Cape May in the winter, and her dog, Rocket. Say hi on Twitter @quirkbooks or @saychristina!